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Increasing restaurant sales in a climate where discretionary spending is more subdued can be a real challenge. But in fact there are low to no cost strategies that can be used anytime and show surprising results. And guess what, it is not about expensive advertising in the newspapers. Here are five techniques that one of my clients has used religiously and she is still amazed with the difference it has made.1. How to sell more to your existing clientsDid you know that increasing restaurant sales is not about getting new clients all the time? The first question you must ask yourself is “how can I get this client to come more often, or if they are having lunch how can I make them an offer to entice them to come back for dinner. So the very first thing you must do is produce a “thank you”note with an offer to bribe your clients to give you their email address, name and phone number,cheap hollister short sleeve polos for men, plus if possible their birthday (don’t ask for they date of birth) and their postal address. The offer can be a free meal for 2 or a voucher with a business that you have a strategic alliance with. this way you are building up a database.2,hollister mens sweatpants outlet. Give your clients an offer for next time they visitIt could be a free bottle of wine for a table of 2 or 4, or a free meal if you bring a table of 4, the sky is the limit. Every month of every fortnight create a new offer. What about the cost of the offer you are asking? Well think about how difficult or expensive it can be to get a new client. The cost of a free meal for which you only pay wholesale cost is very very cheap advertising isn’t it,hollister mens swimming short cheap? Also think about the likelihood of these clients referring their friends to you.3. The birthday cardIf you sent your clients a birthday card with a free meal offer, how likely is it that they will come and redeem it on their own? They will bring their friends with them right? Again how much would you have to spend to get these clients from a newspaper advertisement? The birthday offer is probably my top priority when I work with a restaurant owner who wants to increase his sales.4,hollister mens long sleeve polos online. The free lunch letterPut together a list of all the company owners and directors around the place and send them a snail mail letter offering a free lunch. Of course include the menu. These are influential people and if you can wow them when they visit, you will reap the benefits through repeat visits and referrals.5. Increase restaurant sales through using the right wordsFor all of the above strategies it is highly recommended to use a copywriter or a marketing expert. The simple reason for this is that you the same strategy can fall flat on its face just because the approach used was wrong or the words not compelling enough. The way your offer is written will determine whether you get increased restaurant sales or no result at all!These are often the first things I implement with my clients,hollister athletic shorts for women, but this is only the tip of the iceberg as there are dozens of simple and low cost strategies to increase restaurant sales within a short time. Keep an eye out for our upcoming article on using Facebook strategies.
Behavioral Interview. The behavioral job interview is the only type of interview where chemistry plays little part. It is also the only type of interview, except for ones conducted by human resources professionals, where the interviewer has probably had some training in interviewing. Companies that are committed to behavioral interviews usually provide training in this type of interviewing for appropriate employees.Frequently behavioral interviews are conducted by two people with one asking the questions and the other making notes on your answers and, possibly, giving you a numerical score. For companies committed to behavioral interviewing, this is a hurdle you have to get over but it is seldom the only interview.You are more likely to encounter occasional behavioral questions in standard interviews. Most people have been asked behavioral questions and they frequently revert to ones they remember to use as part of a standard job interview.The premise behind a behavioral interview is that the best predictor of future behavior is past behavior. In fact, some research suggests that behavioral interviews predict on-the-job behavior more than 50% of the time while standard interviews are predicative only about 10%.How do you identify a behavioral question? Behavioral questions usually start with “Tell me about a time when …” or “When was an instance when …”.These questions are designed to get at stories about situations you have actually encountered in the past and discover how you handled those situations. The initial questions are frequently followed by ones which probe more deeply into the situation. Often, behavioral questions are designed to uncover how you reacted in negative situations,hollister womens sweaters outlet. In that case, your best tack is to pick a negative situation that actually worked out positively or one in which you are at least able to point out the lessons learned from the situation.In general, the best answers to behavioral questions are your success stories — the accomplishments you are proud of that you have accumulated from situations you have encountered throughout your career. Look carefully back over your working life and remember the things you are proud of or that other people have complemented you on. Old performance reviews are another good source of remembering these events. Identify the situation. What was the project, the problem, the goal you were given?If you are having trouble coming up with one,hollister mens rugged outwears, you may need to break the situation down into its component parts and handle each one individually.List the actions you took to complete the project, solve the problem, meet or exceed the goal. Most importantly, identify the outcome. What were the measurable results you produced? How much under budget or ahead of deadline was the project? What was the dollar value of the project? How many people involved in how many locations? What was the result of the problem being solved,hollister mens long sleeve polos online? What impact did it have on the bottom line, employee morale or customer satisfaction,hollister athletic shorts for women? How much over goal? Within what period of time? And any thing else you can think of that is measurable. Each of these stories has multiple facets and can be used to answer a variety of behavioral questions. Look at it from the financial aspect, the marketing aspect, the human capital aspect,cheap hollister jack wills womens hoodies, the research aspect, etc.